Every frame of every launch video, searchable.

STEALSHOT indexes how the best product launches, announcements and demos were actually shot. Not the finished film, the individual frames: where the presenter sits, how fast it cuts, how dark it is, what the type does. Find the shot, then steal it.

15,375
frames indexed, every one measured for face position, brightness and colour
157
videos taken apart, shot change by shot change
108
brands and creators, from Apple to Fireship
72
tagged as launches or announcements
24.7h
of reference footage watched so you do not have to

Hot these two months

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Ranked by views per day since posting, so something that did 100k in two days sits above a film that took a year to reach a million.

Most watched

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The films in here that the internet actually turned up for. Open one to see how it was cut.

No face, just type

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Full-bleed title cards and product shots, ranked by how hard the colour hits.

Presenter, front and centre

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Where the talking head actually sits when the shot is built around a person.

Corner inset

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The demo format: a screen recording with the founder parked in one corner of it.

Shot in the dark

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The near-black end of the library, where the type has to carry the frame alone.

Blown out bright

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The other extreme: white rooms, white slides, and nowhere for a logo to hide.

Recently indexed

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The last sixty films through the pipeline, one frame each.